BLACK POTTERY BOOK

Phase 1 Inde Creative produced and published a bi-lingual coffee table book documenting the history and production process of indigenous black pottery in Nicaragua, and telling the stories of the industrious women artisans who have kept the tradition of their ancestors alive today.

Coffee-Table-Book.jpg
 
Time-64x64

1600 Hours

All time and talent was volunteered in the production of the book, minimizing project cost.

Sustainable-64x64

Sustainable

Book sales cover the cost of production and printing, making the project self-sustainable.

100%-64x64

100% Nica

The book is produced and printed entirely in Nicaragua, supporting
the local economy. 

 

Book Distribution

Book-Distrubtion-Map-1500x835

Complimentary copies of the book are distributed to coffee shops, hotels, eco-lodges, museums, libraries, and universities throughout Nicaragua to promote indigenous black pottery, drive tourism to the Las Cureñas community, and stimulate economic development.   Click here to support project expansion.  

 

Proceeds Donated

100% of net proceeds from book sales are donated to support the development and promotion of indigenous black pottery in Nicaragua. That means when you purchase a book, you’re also making a donation that goes directly to the women’s cooperative to bring economic development to a community in need. 

Revenue-Distribution-Chart.png

BRANDING & MARKETING

Phase 2 of the project provided comprehensive branding and marketing services and products to support the promotion and development of traditional black pottery.  Creative services were made possible through volunteer time, and related products were funded by donors.  

Coop-San-Expedito-Logo-200x200.png

See some of the services and product from this project below. 

 

Website

Professional website, domain registration, and hosting for three years. 
Visit the Website

Social Media

Facebook and Instagram accounts, and TripAdvisor attractions listing.
  See the Posts

Videos

Black pottery promotional videos and short
co-op documentary.  
Watch the Videos

4U3A7677.jpg

Catalogs

15 product catalogs produced, showcasing the co-op's work.
View the Gallery
 

Craft-Tags-Icon-128x190.jpg

Craft Tags

6,000 craft tags for branding and labeling pottery and ceramics.   

Business-Card-Icon-128x190.jpg

Stickers 

1,000 promotional stickers featuring the cooperative's logo.  

Apron-Icon-128x190.jpg

Business Cards

700 business cards for craft fairs and clients with custom orders.

Apron-Photoshoped.jpg

Aprons

15 custom aprons for associates and pottery tour promotion. 


TOOLS & TRAINING

Phase 3 of the project provided the necessary tools and essential training to ensure project success and sustainable development. 

4U3A1561.jpg
 

Tools

Two electric pottery wheels were donated to the cooperative to alleviate a work-related disability, and boost the production capabilities of the cooperative in response to increased product demand resulting from the book publication and branding and marketing plan.  Additional speciality tools are also donated to support the production process and training of more women in the community. 

Education

Inde Creative supported the project through educational components fundamental to empowering the entrepreneurs and ensuring project success and sustainability.  Education included specialized consulting on brand and business development, and tailored training on using the tools and resources provided for successfully marketing and promoting indigenous pottery and the cooperative.